
American Beverage Marketers (ABM) is a U.S.A. based company dedicated exclusively to the development, marketing, and worldwide distribution of premium cocktail mixes and syrups. From its earliest days, the company’s mission has been to produce top-quality products that help both bartenders and home consumers make great cocktails. The focus is singular — cocktail mixers and syrups — and after more than 30 years in the industry, this remains the firm’s core strength.
1991: The “new” ABM is relaunched, establishing Master of Mixes as its flagship brand.
1995: Finest Call debuts nationally with an innovative dispensing closure that quickly defines its professional-grade identity.
1998: ABM expands internationally, beginning distribution of its products to global markets.
2000s–2010s: The company continues to innovate, updating packaging, introducing new product formats like the “Big Bucket” pour spout for Master of Mixes, and launching Reàl fruit puree products into wider markets.
2014 onward: Reàl expands with a full line of premium fruit puree infused syrups; ABM also introduces partnerships with chefs, organic product lines, and consistent refreshes for its key brands.
Throughout its history, ABM has emphasized innovation in packaging and formulation, a global footprint in nearly 100 countries, and leadership in cocktail mix quality.

Master of Mixes is ABM’s original and flagship consumer brand launched in 1991, designed to help everyday cocktail enthusiasts create quality drinks at home.


Reàl Infused Exotics (known as Reàl), launched in 2006, represents ABM’s premium fruit puree and cocktail syrup line focused on authentic flavour.
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Finest Call was introduced in 1995 as ABM’s professional-grade cocktail mix brand. Its design and formulation were created with bartenders and mixologists in mind.
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