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Disaronno’s warm, sophisticated taste traces its lineage back to the Renaissance. In 1525, Bernardino Luini of the Leonardo Da Vinci School of Art was commissioned to paint a fresco of the Madonna in the Santa Maria delle Grazie Church in Saronno, Italy.

Bernardino’s first task was to find the perfect model. While staying at a local inn, he met the young, fair-haired innkeeper and was so taken with her beauty that he chose her as the model for the Madonna in his fresco, which remains in the Basilica today. The young girl fell deeply in love with Bernardino and, determined to properly thank the artist for the privilege of being chosen, she created a beautiful amber-coloured liqueur made from a secret recipe of herbs and fruits steeped in apricot kernel oil.

This gift was the first bottle of Disaronno. The people of Saronno called this wonderful ‘liqueur‘ di Saronno’ – meaning of or from Saronno. Towards the beginning of the 19th century, Domenico Reina opened an apothecary in the Piazza Della Liberta (Saronno’s main square). It was here that Signore Reina officially created the Disaronno ‘Originale’ recipe based on the innkeeper’s elixir and began to sell the liqueur commercially. The popularity of Disaronno Originale has grown tremendously and it is now the best-selling Italian liqueur in the world.

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To this day, Disaronno is still made in Saronno, Italy, using a recipe that has not changed since 1525.

Disaronno is produced with only carefully selected ingredients such as the pure essence of 17 selected herbs and fruits soaked in apricot kernel oil. It is characterised by an unmistakable amber colour due to caramelised sugar: no additives are used.

The production process, with its special methods of extraction, soaking and vacuum-sealed distillation contains the secrets of Disaronno.

Besides its unmistakable flavour, Disaronno is also known throughout the world for its distinctive, elegant bottle. The very first bottle was inspired by the period when it was first created: classic and elaborate. Over the years the original cylinder shape gradually turned into a squarer form and the stopper, originally inspired by wine bottles, also developed into a real symbol of design. In the late seventies, in the glass mill of a master craftsman from Murano, Italy, the unique ‘square bottle’ and bevelled, hand-crafted glass design which is now so familiar all over the world, was created.


John Smith

President, CEO, and Executive Board Member

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