YELLOW ROSE WHISKEY
Yellow Rose Distillery based its name on a local folklore character, a woman known as the Yellow Rose of Texas. Legend has it her bravery and guile helped Sam Houston win the battle for Texas’ independence from Mexico. It’s with that same independent spirit that Yellow Rose craft their whiskeys in the heart of Houston, Texas. Houston´s surprisingly hot, humid and constantly changing climate has proven to be the optimal atmosphere for the aging of their whiskey. This allows it to quickly develop a unique flavour compared to other whisky areas, as it allows the liquid to pick up more barrel characteristics in a shorter amount of time. Yellow Rose Outlaw Bourbon and Rye Whiskey were first released in 2012, just two years after the distillery was founded, and at the time were sold only in Houston, and only in one retailer. The next year, they went on to win Gold at the San Francisco Spirits Competition where Outlaw was awarded the ‘Best Bourbon’ title at the American Distilling Institute awards.
As the fourth largest city in the US, and the most diverse, Houston has proved to be the ideal inspiration for the quality cues that make this locally sourced and distilled whiskey the ‘yellow rose’ of the US craft whiskey movement.